Blog
5 steps to developing your jewellery brand
Find out how to structure your b2b project with this five-step guide to developing your jewellery brand. From concept to launch, learn how to master prototyping, sourcing and marketing to turn your ideas into profitable collections.
Mastering lost wax: a complete guide to creating bespoke jewellery
Discover the lost wax technique for prototyping and producing bespoke jewellery with precision: from wax modelling to casting, this guide details each stage, good practice and the choice of alloys.
Ideal for B2B brands that want to launch pre-production runs or optimise their small series production.
Creating your first collection: the secrets of jewellery design
Jewellery design: this step-by-step guide shows you how to define your concept, prototype, manage the pre-production run and negotiate the MOQ to make your first collection a success.
Fashion jewellery: the 2025 look guide
In 2025, costume jewellery is captivating with its creativity and commitment to ethical values. From natural influences to modular and technological designs, explore the must-have trends shaping this new year in the world of fashion.
Wedding jewellery design: trends and opportunities for brands
The wedding jewellery market is booming, driven by a generation of brides looking for authenticity, durability and style. This article explores the major trends, consumers' expectations and the many opportunities open to jewellery brands wishing to enter this strategic segment.
Customisation, packaging, small production runs: what brands really want from jewellery manufacturers today
Discover how fashion brands can manufacture jewellery in Asia without compromising on quality or ethics. Thanks to SMV Thailand's expertise, it is now possible to create collections in small series that are made-to-measure, traceable and in line with the most demanding CSR standards.
MOQ, pre-production, prototype: where do you start when launching your jewellery brand?
Launching your own jewellery brand: stages, budget, prototyping, production, sales. A practical B2B guide to creating and producing your collection.
Making quality jewellery in Asia without compromise: transparency, traceability, excellence
Discover how to produce jewellery in Asia without compromise, with a reliable partner combining excellence, traceability and responsible commitment.
Innovations and modern technologies applied to lost wax casting
Lost-wax casting, used since Antiquity to make jewellery, is evolving thanks to technological advances. 3D printing, automation, new materials and digital control now enable jewellers to create pieces of unrivalled precision. How are these innovations redefining modern jewellery? Discover how tradition and high technology work together to push back the boundaries of design and manufacturing.
International jewellery trade fairs not to be missed in 2025
In 2025, the jewellery industry will be punctuated by a series of prestigious international trade shows. These events will offer professionals and enthusiasts the opportunity to discover the latest trends, make valuable connections and explore new markets. These include the Jewellery Salon in Saudi Arabia, Inhorgenta Munich in Germany, and the HKTDC Hong Kong International Jewellery Show. Prepare your diary now to make sure you don't miss any of these major industry events.